The series of Vive la Nuit! parties is inspired by the nightlife of Paris, as the Grey Goose vodka is produced and bottled in France.Each bottle features a hand-painted logo of the brand – a goose flying over the French Alps. Especially for this occasion, we created the branding for the event – we produced the full set design, lighting installations, a bar, and a unique infinity mirror – ideal for taking selfies.
The moment of celebration is a spectacular show – a combination of an excellent visual setting – lasers, confetti, fireworks – with modern dance and strong club sounds. At midnight, goose-shaped gloryfire is brought on stage with a 1.5-litre bottle of Grey Goose vodka. So the fun begins!
The first in the series of Vive la Nuit! events was held at Sopot’s Zatoka Sztuki, the next one at Warsaw’s Sketch NITE club.
Design and organisation: HOLO