The international automotive fair organised by Inter Cars SA for manufacturers and customers alike are an important and long-awaited event. It is an opportunity for trade meetings and for sharing information on new products, new technologies and technical knowledge. Leading brands show off their products at the fair, including our client Mobil 1, one of the world’s leading manufacturers of motor oils.
The project implemented in 2015 and 2017 (14th and 16th Inter Cars Fair) included development of an original idea supported by 3D visualisation and production of the Mobil 1 zone at the Błonie PGE National Stadium, organisation of the Mobil Delvac Strong Traker, a strength tournament for drivers, and a modern dance show with cage fitness elements in cooperation with the Volt Group. The event was hosted by Człowiek Nowej Ery with the support of DJ ROMI.
Client: Mobil 1
Production and organisation: HOLO