Digital - Holo
MASTER CRAFT ACADEMY

Master Craft Academy Website

The www.mastercrfatacademy.pl website was developed as part of anationwide educational programme created for Brown-Forman in cooperation with masters of the bartending art, addressed at bartenders and bar managers – the Master Craft Academy.

For the purposes of the programme, we created the key visual and full visual identification, for offline and online communication. The idea was to create a flagship page for the programme, which would be used to generate leads – through the contact form users could sign up online for training. The website was developed in line with the highest UX standards.



The website contains basic information about the scope of training provided and its schedule, a video promoting the idea of MCA, information about trainers conducting the workshops and a catalogue of products from the Brown-Forman portfolio. We were responsible for the all-round communications as part of the programme, including development and management of the fanpage and a closed Facebook group dedicated to MCA graduates.

In six months, the website recorded 36,000 page views, we obtained 1300 leads (the training registration rate was 67% higher than expected), 1435 fans of the Facebook profile, 556 MCA “graduates” in the Facebook group.


Client: Brown-Forman
Rebranding: HOLO

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SALES AND MORE

Sales and More Website

As part of rebranding of the Sales and More  media agency, we developed a new logo and visual identification system.

The https://salesmore.pl/ website, which we developed for the client, is characterised by transparency and easy, intuitive navigation. It was developed in line with the highest UX standards and optimised for SEO. The modular layout makes it possible to introduce additional content without having to change the site layout.


Client: Sales&More
Rebranding: HOLO

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Martini Fiero Tonic app

The Martini Fiero Tonic app was developed for the purpose of Martini Fiero product promotion at selected facilities in Warsaw. The task is to visit promotional venues, take photos, share them with friends and receive cocktails as a gift. The application also features a game of creating cocktails, which can be made at home.

Once installed, the user can find their location on a map using Google Maps API and see the nearest facility participating in the Martini Fiero campaign in Warsaw.

After taking a photo of a Fiero & Tonic Martini cocktail or selecting a photo from the app’s database and sharing it on Facebook or Instagram, the participant just needs to show it to the bartender to receive a Fiero & Tonic Martini cocktail as a gift.



The application also features an AR game of mixing Martini Fiero-based cocktails, which can be made at home.

The application is available from the AppStore and the Play Store.


Client: Bacardi-Martini
Creative idea and graphic design: HOLO

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BACARDI

Employment branding campaign

In connection with its dynamic development and in order to keep up with the latest trends in marketing, Bacardi launched an employment branding campaign in social media. The spot prepared for the campaign was promoted mainly on LinkedIn. We were responsible for the creative idea and video production.



Client: Bacardi-Martini
Creative idea and production: HOLO

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Centrum Przygotowania Indywidualnego

CPI Website

The website for Centrum Przygotowania Indywidualnego was developed in connection with the upcoming peak of the  fitness season and establishment of new branches of the studio. The agency was responsible for creating the key visual, UX page, graphic design, as well as coding in line with the highest standards of SEM and SEO.



The graphic design referred to the studio’s logo, while the website was developed in accordance with the best practices in terms of functionality and usability. Thanks to motion design elements, the website became more dynamic in line with the nature of activity conducted by the client. The development of the website was accompanied by a photoshoot and a promotional campaign on Facebook.


Client: Centrum Przygotowania Indywidualnego
KV and website development: HOLO

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BACARDI

DO WHAT EXCITES YOU

The app was created in connection with a consumer contest organised by Bacardi-Martini Poland. The agency was responsible for developing the claim and key visual. This is how the slogan DO WHAT EXCITES YOU (RÓB CO CIĘ KRĘCI) and the website – robcociekreci.pl – came to be.



The competition involved four steps: purchasing a Bacardi 0.7l bottle from a Biedronka shop in Poland, keeping the receipt, answering the question on the website using the contact form, i.e. describing what excites you.

The competition involved four steps: purchasing a Bacardi 0.7l bottle from a Biedronka shop in Poland, keeping the receipt, answering the question on the website using the contact form, i.e. describing what excites you.


Client: Bacardi-Martini
KV and website development: HOLO

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Witamy na stronie HOLO. Realizujemy projekty dla marek alkoholowych, dlatego prosimy Cię o potwierdzenie wieku. Masz ukończone 18 lat?